Tuesday, January 13, 2009

Air Force Social Media Response Chart

From the Jones Report, "The US Air Force has announced a counter-blog response plan aimed at fielding and reacting to material from bloggers who have negative opinions about the US government and the Air Force.

"The plan, created by the public affairs arm of the Air Force, includes a detailed twelve-point 'counter blogging' flow-chart that dictates how officers should tackle what are described as 'trolls,' 'ragers,' and 'misguided' online writers."

The chart isn't rocket science (or else it would have originated at NASA), but it's a good chart, one that captures key details, and makes it easier to explain when or when not to respond. (Click on the image for the complete chart.)

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