Monday, January 12, 2009

Can CNN Develop/Launch a Wire Service to Compete in Tooday's Market

CNN is rolling out a new wire service to compete with the Associated Press. Here are some key points:
  • CNN has 3,000 journalists worldwide.
  • CNN already runs an internal wire service for its bureaus and
  • CNN Wire could offer columns written by some of the of its high profile anchors.
  • Some papers have already started running CNN Wire articles.
  • For newspapers, still photography is important, but CNN Wire could offer streamed video.
  • CNN already dropped Reuters in 2008, and dropped the AP this month.
  • The AP has more than 3,000 journalists in more than 100 countries.
  • The AP is reducing the fees its charges its clients, saving clients about $30 million.
You can read more about it here: "CNN Pitches a Cheaper Wire Service to Newspapers."

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