Friday, September 24, 2010

Boston Globe to Get Paywall

Add the Boston Globe to the list of print newspapers building a paywall, according to the Boston Business Journal article.

Not a surprising move given that the Globe's parent company, The New York Times, just announced another quarterly loss -- and that it will establish a paywall for nytimes.com in 2011.

The real question is what model of a paywall will the Globe have. And the second question is what affect will having articles behind a paywall have on the readers accessing Globe content. And if the numbers of readers declines, what happens to ad revenue?

This is a question not only for the Globe but for other similar newspapers in other markets.

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