- Luxury advertisers are still doing well, and able to spend.
- Fashion books, which had been immune until now, are showing you can be -- at least from an advertising side -- to thin. W magazine (not related to the president) lost 17.67% of its ad pages.
Insights and attitude about PR, journalism and traditional and social media.
Wednesday, August 13, 2008
Things Get Ugly for Fashion Mags
Check out "Massive Outlay of Ads No Longer in Vogue: Conde Nast Title, Others Sport Leaner Fall Looks as Marketings Hold Back." Aside from the usual clever WSJ headline & subhead, the article is interesting in looking at two things:
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