Wednesday, January 31, 2018

Fortune Validates Our Prediction That A Key Retail Story is Amazonification

We don't like the terms, "Amazonification" or " retailpocalypse” but in our predictions for 2018, we felt that a major trend in how reporters cover retail this year would invariably mention the impact Amazon is having on the sector.

Latest example, Fortune magazine's "3 Retail Stocks That Amazon Won't Crush." But check out the original print headline and subhead: "Filing Retail's Empty Spaces: Fundamental changes in the way people shop have driven brick-and-mortar retail stocks down to clearance-sale lows. But the retail chains that survive today's shakeout could pay off big for investors."

Both touch on Amazon and some of the details in our retailpocalypse prediction.

The article does say that "in-store shopping is hardly disappearing -- Forrester Research estimates that 87% of retail sales in 2017 took place in stores," but it continues ominously, "shoppers are shifting their loyalties, seeking out retailers who can compete for their time with low prices and online options in the era of Jeff Bezos's 'everything store.'"

As to which three stores investors should consider, check out the Fortune article itself.

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